{"id":2541,"date":"2024-07-01T18:58:40","date_gmt":"2024-07-01T18:58:40","guid":{"rendered":"https:\/\/futureangst.com\/2024\/07\/01\/jony-ive-parle-de-creativite-didees-et-de-curiosite\/"},"modified":"2024-07-01T19:00:04","modified_gmt":"2024-07-01T19:00:04","slug":"jony-ive-parle-de-creativite-didees-et-de-curiosite","status":"publish","type":"post","link":"https:\/\/futureangst.com\/fr\/2024\/07\/01\/jony-ive-parle-de-creativite-didees-et-de-curiosite\/","title":{"rendered":"Jony Ive parle de cr\u00e9ativit\u00e9, d&rsquo;id\u00e9es et de curiosit\u00e9"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Il arrive parfois que l&rsquo;on tombe avec un peu de retard sur une vid\u00e9o que l&rsquo;on aurait d\u00fb absolument voir plus t\u00f4t, car les d\u00e9clarations qu&rsquo;elle contient font mouche. C&rsquo;est le cas de <em>Jony Ive<\/em>, designer en chef d&rsquo;Apple depuis de nombreuses ann\u00e9es, qui, en pleine pand\u00e9mie, a prononc\u00e9 un discours de f\u00e9licitations pour le <em>California College of the Arts<\/em> \u00e0 l&rsquo;occasion de la remise des dipl\u00f4mes de fin d&rsquo;\u00e9tudes de la promotion 2021 et de la remise d&rsquo;un doctorat honorifique en son nom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cette vid\u00e9o d&rsquo;une quinzaine de minutes, Ive \u00e9voque notamment les id\u00e9es, leur fragilit\u00e9, la mani\u00e8re dont elles doivent \u00eatre prot\u00e9g\u00e9es et comment les critiques formul\u00e9es sans propositions constructives peuvent \u00eatre si destructrices. Sa recherche sur la nature des id\u00e9es l&rsquo;a \u00e9galement aid\u00e9 \u00e0 en g\u00e9n\u00e9rer davantage et \u00e0 mieux les g\u00e9rer, les prot\u00e9ger et les d\u00e9velopper.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Par d\u00e9finition, les id\u00e9es sont toujours fragiles. Si elles \u00e9taient r\u00e9solues, elles ne seraient plus des id\u00e9es. Elles seraient des produits pr\u00eats \u00e0 \u00eatre exp\u00e9di\u00e9s.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Et puis il dit quelque chose de tr\u00e8s important, qui est exactement le contraire de la mani\u00e8re dont nous proc\u00e9dons en g\u00e9n\u00e9ral :<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Il faut faire un effort extraordinaire pour ne pas se concentrer sur les probl\u00e8mes li\u00e9s \u00e0 chaque nouvelle id\u00e9e. Ces probl\u00e8mes sont connus, quantifiables et compris. Mais il faut se concentrer sur l&rsquo;id\u00e9e elle-m\u00eame, qui est incompl\u00e8te, provisoire et non prouv\u00e9e.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Si l&rsquo;on ne fait pas cela, on perd rapidement la foi en la possibilit\u00e9 de r\u00e9soudre l&rsquo;id\u00e9e. Et c&rsquo;est pr\u00e9cis\u00e9ment pour cette raison que la critique \u00e9voqu\u00e9e plus haut, sans propositions constructives, est si destructrice.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Les opinions ne sont pas des id\u00e9es. Les opinions ne sont pas aussi importantes que les id\u00e9es. Les opinions ne sont que des opinions.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Il parle \u00e9galement de l&rsquo;importance d&rsquo;accorder un respect total et inconditionnel \u00e0 la cr\u00e9ativit\u00e9, aux id\u00e9es et au processus, et pas seulement lorsque les id\u00e9es sont bonnes et les circonstances faciles et pratiques. Ce n&rsquo;est qu&rsquo;alors qu&rsquo;un cr\u00e9atif garde la pers\u00e9v\u00e9rance de continuer, m\u00eame lorsque les circonstances sont difficiles et que la solution semble hors de port\u00e9e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour conclure, il aborde \u00e9galement l&rsquo;importance de la curiosit\u00e9 et le fait que maintenir la curiosit\u00e9 et l&rsquo;ouverture \u00e0 de nouvelles id\u00e9es est une d\u00e9cision consciente d&rsquo;apprendre, et qu&rsquo;apprendre est plus important que d&rsquo;avoir raison.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/gr3GKcwG9s8?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=fr-FR&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Il arrive parfois que l&rsquo;on tombe avec un peu de retard sur une vid\u00e9o que l&rsquo;on aurait d\u00fb absolument voir plus t\u00f4t, car les d\u00e9clarations qu&rsquo;elle contient font mouche. C&rsquo;est le cas de Jony Ive, designer en chef d&rsquo;Apple depuis &hellip; <a href=\"https:\/\/futureangst.com\/fr\/2024\/07\/01\/jony-ive-parle-de-creativite-didees-et-de-curiosite\/\" class=\"more-link\">Continuer de lire <span class=\"screen-reader-text\">Jony Ive parle de cr\u00e9ativit\u00e9, d&rsquo;id\u00e9es et de curiosit\u00e9<\/span><\/a><\/p>\n","protected":false},"author":8770504,"featured_media":2533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[36104,35964],"tags":[],"class_list":{"0":"post-2541","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-comportement","8":"category-future-chance-fr","10":"fallback-thumbnail"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/futureangst.com\/wp-content\/uploads\/2024\/07\/Jony-Ive.png?fit=2000%2C1119&ssl=1","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pblxuj-EZ","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/posts\/2541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/users\/8770504"}],"replies":[{"embeddable":true,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/comments?post=2541"}],"version-history":[{"count":1,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/posts\/2541\/revisions"}],"predecessor-version":[{"id":2543,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/posts\/2541\/revisions\/2543"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/media\/2533"}],"wp:attachment":[{"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/media?parent=2541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/categories?post=2541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futureangst.com\/fr\/wp-json\/wp\/v2\/tags?post=2541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}